Microsoft Targets the Analytic Applications Market
In early June Microsoft announced that it was augmenting its business intelligence product portfolio with Microsoft Office PerformancePoint Server 2007, an enterprise performance management analytic application with scorecarding, planning, budgeting, forecasting, consolidation and financial reporting functionality.
Microsoft entry into a market typically has several effects, not the least of which are bringing attention to the technology and increasing the overall level of competition. The pre-announcements served as a catalyst for many BI tools vendors to further differentiate themselves by offering analytic application solutions.
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