$200 Million Dollar World Cup for Univision
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Univision, the largest Spanish-language TV network in the United States, said in November it had World Cup commitments worth $180 million, and was still selling the monthlong games, which begin June 9 in Germany. TNS Media Intelligence estimates World Cup revenue for Univision will be $200 million. Last year's Upfront take for Univision was $900 million out of a $9 billion plus Upfront market. |
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