U.S. Watch/Clock Market Set to Reach $7.8 Billion by 2010

Facing heavy competition from rival devices such as cell phones, PDAs, and iPods, the market for watches and clocks suffered during the 2005 season, dropping 5.1% from 2004 to reach $7.1 billion in sales. The outlook, according to Watches and Clocks in the U.S., a new report from Packaged Facts, is less than bleak, however, as a rebound to $7.8 billion by 2010 is projected.

Watches as a whole declined 5.6% in 2005 with fallout in both the mass (under $50) and luxury (over $1,000) markets, both of which are generally impervious to negative marketplace conditions.

 Packaged Facts projects, however, that these declines are cyclical in nature and will not impede future sales of watches, which by 2010 are expected to reach $6.7 billion.

Clocks finished 2005 with $990 million in retail sales, a 2.2% drop from 2004, however, a similar turnaround is expected, which should drive the market back up to $1.1 billion by 2010.

  2005 2010 Forecast
Watches $6.1 B $6.7 B
Clocks $0.99 B $1.1 B
Total $7.1 B $7.8 B

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