Going Online “Essential” for Two-Thirds of Teens, Reveals Burst Media Study

A Burst Media survey of more than 1,800 web users 13-17 years has revealed that almost 69% said that if they had no Internet access outside of school it would “ruin” or make their day “not as good.”

Homework is cited by about half (48.9%) the respondents as the most commonly conducted offline activity when online. Other offline activities commonly conducted while online include; watching television shows or movies (33.8 %), listening to the radio (21.4 %), watching music videos on television (21.2 %), sending text messages by cell phone (20.1 %), talking on a cell phone (19.0 %), talking on a land line phone (16.3%), and watching sports on television (11.8 %).

Three out of five (61.4 %) respondents have visited a social networking website. Of those, 60.7% joined the site and created a profile. Teen females are significantly more likely than teen males to say they have visited and joined a social networking site, 67.5% versus 53.7%.

Half (49.3%) of respondents say they play online games, and a similar number say they download music (47.1%). Downloading video clips is also a popular Internet activity, with 39% of respondents saying they do so. Other online activities conducted by teens include; create/maintain a website or personal page (27.4%); download cursor types (13.7%); and download ring tones (13.5%).

Teens say television (29.0%) and Internet web sites (25.5%) are the best places to find out about new movie releases, and information on their favorite TV shows. 

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