comScore August Search Engine Rankings; 6.5 Billion Searches

In August 2006, Google Sites regained some ground from the 1.0 share point decline it suffered in July, gaining 0.4 share points to capture 44.1 percent of the U.S. search market, according to comScore Networks  monthly qSearch analysis of activity across competitive search engines. Yahoo! Sites maintained its second place ranking with 28.7 percent of U.S. searches.  

Americans conducted 6.5 billion searches online in August, up 3 percent versus July.  Annual growth rates in search query volume remained strong with a 28-percent increase since August 2005.

  • Google Sites led the pack with 2.9 billion search queries performed, followed by Yahoo Sites (1.9 billion), MSN-Microsoft (812 million), Time-Warner Network (360 million), and Ask Jeeves/Ask Network (358 million).

  • Google and Yahoo! continued their dominance in toolbar searches, combining for more than 95 percent of the market share in August.   Google grabbed 49.6 percent of toolbar searches, while Yahoo! captured 47.3 percent.

Share of Online Searches by Engine August 2006 vs. August 2005
Total U.S. Home, Work and University Internet Users
Source: comScore qSearch

 

Aug-05

Jul-06

Aug-06

Pt Chg vs. Yr Ago

Google Sites

37.3

43.7

44.1

6.8

Yahoo! Sites

29.7

28.8

28.7

-1.0

MSN-Microsoft Sites

15.8

12.8

12.5

-3.3

Time Warner Network

9.6

5.9

5.6

-4.0

Ask Network

6.0

5.4

5.5

-0.5

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