BlackBerry in battle for the 63 million enterprise mobile devices
Enterprise
converged mobile device shipments will reach 63
million units worldwide by 2010, up from 7.3 million in 2005, according
to IDC. RIM BlackBerry is the undisputed market leader in the
enterprise with more than 5.5 million subscribers
worldwide and FY06 sales around $2 billion.
IDC believes Nokia and Motorola are in strong positions to challenge RIM. The Motorola Q and Nokia E61 are high profile devices intended to generate buzz and to resonate with business users on both a functional and personal level.
Nokia is offering an end-to-end solution
of its own, while Motorola and Palm, among others, are leveraging
Microsoft's Windows Mobile 5.0 and Microsoft Exchange. IDC expects these Windows
Mobile-supported devices to undergo the fastest growth, comprising 32.3%
of the market share by 2010.
As a relatively untapped market, converged mobile devices for the enterprise presents tremendous growth potential with significant opportunities for differentiation and specialization arising from stringent IT requirements and increasing demand for additional features and functionality.
