Video-On-Demand to Reach Over 65 million Homes in U.S., Kagan Research

By the middle of 2006, Video-On-Demand (VoD) capable homes reached nearly 26.2 million in the U.S., accounting for 86% of the 30.4 million digital cable homes, according to Kagan Research's report "VIDEO ON DEMAND:  A STRATEGIC AND ECONOMIC ANALYSIS".

The overall global VoD market will grow from below $2 billion in 2006, to nearly $13 billion in 2010 and there will be nearly 150 million active VoD users/subscribers worldwide, according to iSuppli.

Other key findings and projections from Kagan's report: 

  • Kagan Forecasts 65.9 million VoD Homes in U.S. by 2016
  • The revenues generated from VoD services remain minimal at approximately $757 million in 2005, and is expected to surpass $1.1 billion in 2006.
  • Kagan projects the installed base of set-top boxes for telco TV initiatives will reach 17.6 million by 2011

 

Kagan lists several VoD Enabling Technologies in the report:

  • Digital Projections

  • Digital Cable Set-Top Boxes

  • Telco TV Set-Top Boxes

  • DVRs

  • IPGs

  • MPEG-2 and Advanced Video Compression

  • Advanced Video CODECs

  • VOD Architectures

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