According to projections from a communications industry forecast for 2007, people will spend:

• 65 days in front of the TV 
• 41 days listening to radio 
• 1 week (a little over a week) on the Internet
• 1 week reading a daily newspaper 
• 1 week listening to recorded music 
• Consumer spending for media is forecasted to be $936.75 per person.

Online and Books

• Among adults, 97 million Internet users sought news online in 2005, 92 million purchased a product and 91 million made a travel reservation. 
• About 16 million used a social or professional networking site and 13 million created a blog. 
• U.S. consumers are projected to spend $55.5 billion to purchase 3.17 billion books in 2007. 

Straight-A’s and Who Wants To Be a Millionaire

• 47% of college freshmen enrolled in 2005 had earned an average grade of A in high school, compared to 2-in-10 (20%) in 1970. 
• 79% of freshmen in 1970 had an important personal objective of “developing a meaningful philosophy of life.” By 2005, the majority of freshmen (75%) said their primary objective was “being very well off financially.” 
• There were 3.5 million U.S. millionaires in 2001, more than a half million of them (572,000) in California 

Stocks and Credit Cards

• 50.3% of U.S. households — nearly 57 million — owned stocks and mutual funds in 2005, representing 91 million individual investors. Equity owners had a median age of 51, a median household income of $65,000 and $125,000 in median household financial assets. 
• There were 278 million debit cards in U.S. hands in 2004, with 22.2 billion transactions amounting to more than $1 trillion. 
• More than half of families with credit cards (56 percent) “almost always” pay off the balance, 20 percent “sometimes” pay off the balance and another 24 percent “hardly ever” pay off the balance. 

Taxing Situations; Taxiing Situations

• The average tax refund in 2003 was $2,154, up from $1,802 in 2000. Average taxes due at the time of filing were $3,499 in 2003, down from $4,406 in 2000. 
• The greater Cincinnati airport led major U.S. airports in on-time arrivals in the last three months of 2005 with an 84.3 percent on-time rate. Salt Lake City International had the best on-time departure rate at 86.3 percent. 

Waiting Rooms; Welcoming Arms

• In 2004, people made more than 1.1 billion trips (ambulatory care visits) to physicians’ offices, hospital outpatient departments and emergency rooms. 
• More than 65 million people did volunteer work in 2005, devoting a median of 50 hours a year to religious, educational and other activities. Older Americans (age 65 and over) did the most work — 96 hours. 

Fewer in Uniform

• Active-duty strength for the U.S. armed forces in 2005 included 493,000 in the Army, 354,000 in the Air Force, 363,000 in the Navy and 180,000 Marines. The nearly 1.4 million men and women in uniform compares to 3 million-plus members in 1970. 
• The U.S. Postal Service employed 803,000 persons in 2005, down from 901,000 in 2000. They handled 211.7 billion pieces of mail in 2005, nearly double the 106.3 billion carried in 1980. (Table 1105)

Stepping Into a Small World

• Consumers stepped into 2.1 billion pairs of imported shoes in 2004. More than 98 percent of footwear purchased in the United States was imported. 
• There were 62 clams, 24 snails and 19 crustaceans on the U.S. endangered species list in 2006. In other countries, only two clams, one snail and no crustaceans were in danger of becoming extinct.

A Cornucopia: How Sweet It Is

• U.S. growers harvested 11 billion bushels of corn on 75.1 million acres of farmland in 2005 (Table 832). About 1.9 billion bushels were exported and 1.6 billion bushels were used for ethanol. 
• Per capita consumption of corn sweeteners, including high-fructose syrup, totaled 78.1 pounds in the United States in 2004, up from 35.3 pounds in 1980 but on a downward trend from 81.8 pounds consumed in 2000. 

Hydrated, and Increasingly Organic

• Americans drank 23.2 gallons of bottled water per capita in 2004. Consumption was only 2.7 gallons of bottled water in 1980. 
• The retail price of a gallon of milk jumped from $2.79 in 2000 to $3.24 in 2005, while a pound of creamy peanut butter dropped from $1.96 to $1.70. 
• There were 8,035 certified organic growers in the United States in 2003, tending 2.2 million acres of certified land. That’s up from 6,592 growers working 1.8 million acres in 2000.

Projects, Peeves and Just Plain Pets

• In 2005, homeowners spent $159.5 billion on home improvements and repairs, with $133.7 billion going to contractors. 
• In 2005, residents of 3.7 million of the nation’s 109 million occupied housing units were bothered by odors in their neighborhood, and people in 1.4 million homes said it smelled so bad they wanted to move. 
• Pet owners walked an average of 1.6 dogs in 36 percent of U.S. households in 2001, while people were tolerated by an average of 2.1 cats in 32 percent of homes. 

The Lighter Side

• U.S. airports screened 738.6 million passengers in 2005, confiscating 9.4 million lighters. 
• … the lighters would have been put to good use in China, which produced nearly 1.8 trillion cigarettes in 2004. 

      The Statistical Abstract of the United States: 2007 may be  ordered online at <http://bookstore.gpo.gov/>