Top 10 Surveys, Polls, and Market Research Insights for Today
Investor
optimism dips in Dec from Nov peak - UBS/Gallup Index
The UBS/Gallup Index of Investor
Optimism fell 3 points to 90, its second-highest reading of the year. The
index peaked at 93 in January and again in November. The UBS/Gallup survey
covers about 800 households from around the United States with investments
of $10,000 or more. Nearly 40 percent of American Households have at least
this amount of savings and investments.
Almost
8% of U.S. households now using VoIP - Market Research
In-Stat, a technology market research firm, says almost 8% of U.S.
households are using Voice Over IP (VoIP). Leading the pack in VoIP
services is Skype with 2.1 million households, followed closely by Vonage
and Time Warner Cable with 1.7 and 1.6 million respectively.
According to a recent study from business intelligence firm Cutting Edge Information, 79.2% of all companies surveyed use market research as a leading tool to facilitate portfolio management activities.
Holiday
online sales surge to $20.6B
During the first 48 days of the season, total online retail spending,
excluding travel-related purchases, reached $20.65 billion, up 25 percent
from a year earlier, ComScore Networks said.
Digital
camera sales top expectations: NPD
Over 30 million digital cameras will be sold this year, double that of
2003, the NPD said. In 2005, 25.2 million units were sold. Through
October, some 60% of sales in the digital camera market, estimated by some
experts at about $34 billion, came from the top five brands: Eastman Kodak
Co., Canon Inc., Sony Corp., Nikon Corp., and Olympus Corp.NPD's outlook
pegs global digital camera shipments to rise 24 percent to 100.5 million
units in 2006, but slowing to 11 percent growth in 2007.
90%
of Americans Say ''Deck the Halls with Boughs of Holly'': Poll
Religious affiliation aside - 90% of Americans give their seasonal
blessings to Christmas decorations in public buildings, according to a
recent Associated Press/AOL News poll .
Cell
Phones Capture 25 Percent Slice of Portable Navigation Market by 2010
Two new Strategy Analytics studies, "Portable Navigation Competitor
Analysis Metrics" and "Portable Navigation Market Forecast
Tables 2005-2011," conclude that the increasing push by traditional
automotive suppliers into the mobile navigation market, in conjunction
with the increasing penetration of GPS capability cellular handsets,
presents serious competition for portable navigation ...
Digital
Living Service and Product Revenues to Approach $300 Billion Annually
Rapid consumer adoption of Internet and mobile services will boost U.S.
spending in digital living services and products to nearly $300 billion by
2010, according to Parks Associates' Digital Living 2006 Forecasts.
Mobile
entertainment market to top US$38 billion in 2011, says research firm
The mobile entertainment market will more than double over the next five
years reaching US$38.1 billion in 2011, according to research firm Informa
Telecoms & Media, which noted that the market was responsible for
US$18.8 billion in revenues worldwide in 2006.
iPod
Accessories for Holiday Gift Giving
More than 67 million iPods have been sold since 2001. An additional 17
million are expected to be sold by year's end, creating a cottage industry
for iPod accessory makers. For every $3 spent on an iPod, $1 is spent on
an accessory, said Steve Baker of the research firm NPD Group. The
industry posted $850 million in sales in 2005 and is expected to eclipse
$1 billion this year.
Mid-Market
to Lead Mobile Adoption Seven Times Faster than Large Organizations
According to a recent research report from Aberdeen Group, mid-market
companies, those with revenues over $50 million and under $1 billion per
year, will increase their investment in mobile technologies 21% compared
to large organizations, which will grow their investment in mobile
technologies by only 3% in 2007.
US
teenage drug abuse fell 23 pct from 2001: study
Teen drug abuse fell by 23 percent in the past five years, but use of
prescription drugs is on the rise, according to a US government-funded
annual study.
Study
Projects Flu Pandemic May Kill 81 Million Worldwide
Researchers applied estimated levels of deaths from 1918 Spanish flu
epidemic to worldwide population data from 2004; study estimates 96
percent of deaths would occur in developing world.
