80 Million IPTV Subscribers by 2011, But Only Half Will Pay
The total number of IPTV households
will grow from just under 5.8
million homes worldwide in 2006 to more than 80 million in 2011, according
to Strategy Analytics. The report predicts
that the number of households worldwide paying for IPTV services will rise
from 3.3 million in 2006 to 40.9 million in 2011.
Global IPTV subscribers will jump to 14.5 million in 2007, and by 2010, worldwide IPTV subscribers will hit 63 million, according to iSuppli.
The number of households around the world
subscribing to Internet Protocol television (IPTV) services offered by
telecom carriers will reach 48.8
million in 2010, an eight-fold increase in users between 2006 and
2010, according to Gartner.
The traditional pay-TV definition breaks down in
an environment in which multiple IP services (broadband, VoIP and IPTV)
are paid for by a single fee, and in which a growing share of TV
programming will not be paid for via subscriptions, says Strategy
Analytics.
The Strategy Analytics report, "Global IPTV Forecast: Homes, Users and Subscribers," finds that many "subscribers" to IPTV will not be paying directly for TV programming or services, but will use IPTV free-of-charge as part of a package of bundled broadband services.
In this report, Strategy Analytics has examined the current commercial status of IPTV services delivered by scores of incumbent telcos and other Broadband Service Providers (BSPs) around the world.
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