More Marketers Use RSS and Blogs; Mobile and Gaming Lag: study
What
emerging channels will nab the most marketer interest this year? It's not
the much buzzed-about areas such as mobile and gaming. More marketers will
use the less sexy staples such as e-mail and search in 2007 than in
previous years because they're the most measurable and the most
indispensable, reports
AdAge, citing a Forrester survey of interactive marketers.
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American
consumers are eager to celebrate Easter with their family and friends,
with the tTotal holiday spending estimated to reach $14.37 billion, 
Portable
Media Players (PMP)/MP3 players represent one of the fastest-growing
segments of the consumer electronics industry today, with unit shipments
expected to more than double between 2005 and 2011, according to iSuppli
Corp. Global PMP/MP3 factory revenue
will rise to $21.5 billion by 2011, expanding at a CAGR of 7.4% from $14
billion in 2005. PMP/MP3 revenue this year will rise to $20.6 billion, up
14.4% from $18 billion in 2006.
