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February Search Engine Rankings: Google Captured 48.1% of the 6.9 billion Searches

Americans conducted 6.9 billion searches online in February, up 1 percent versus January and 19 percent versus February 2006, according to comScore. Google Sites captured 48.1 percent of the U.S. search market, gaining 0.6 share points from the previous month.  

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Top 5 Search Engines in January; Searches Up 26% YoY to 6.6 billion

In January 2007, Google share of online search in US jumped 0.2% to 47.5%, according to comScore Networks qSearch analysis of activity across competitive search engines in  the US.  Yahoo! Sites lost 0.4% share to finish second with 28.1% of U.S. searches. 

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Search Engine Marketing Jumps 62% to Hit $10 billion in 2006: SEMPO Survey 

Advertisers in North America spent roughly $10 billion on search engine marketing in 2006, a 62% jump from 2005, according to an annual survey by the Search Engine Marketing Professional Organization (SEMPO). Based on the survey, SEMPO estimates that search engine marketing will double to $18.6 billion by 2011, reports MediaWeek. 

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comScore December U.S. Search Engine Rankings; 6.7 billion Searches, Up 30% YoY

Americans conducted 6.7 billion searches online in December, up 1% from November and a strong 30% growth since the same month a year ago, according to comScore Networks. 

U.S. Online Search Engine Rankings -  December 2006

Search Engine 

Dec-06  Searches

% Share
Dec-06

% Share
Nov-06

One Month % Chg. 

Google Sites

3.2 bil.

47.3

46.9

0.4

Yahoo! Sites

1.9 bil.

28.5

28.2

0.3

Microsoft Sites

713 mil.

10.5

11.0

-0.5

Ask Network

363 mil.

5.4

5.5

-0.1

Time Warner Network

335 mil.

4.9

5.1

-0.2

Total Searches

6.7 bil.

100%

100%

1%
Source: comScore qSearch

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Yahoo! Aims 1 billion Mobile Users with Yahoo! Go 2.0

Worldwide cellphone subscribers are estimated at over 2 billion while the global internet users stand at around 1.2 billion. Yahoo! is placing big bets on mobile phone search, and announced Yahoo! Go for Mobile 2.0 at the Consumer Electronics Show (CES) 2007 in Las Vegas today. 

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Google Zeitgeist 2006: Top 10 Searches; Top 10 Who.. What.. How.. Define...

Google is home to over 3 billion searches each month and accounts for nearly 50% of the online searches in U.S. As we prepare to say farewell to 2006 and welcome 2007, Google has compiled several top 10 search lists in several categories. Here are some interesting ones...

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Nielsen Nov. Search Share Rankings: Ask.com Surpasses Google in Growth

Google continues to dominate the search with almost half the share of search market and generating over 3 billion monthly searches. However, in terms of year over growth, Ask.com has taken the lead in November with a 33% jump in search share versus 31% increase for Google, acording to the November 2006 data for the Top U.S. Search Providers from Nielsen//NetRatings (NTRT).

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Search Engines - 70% Get Lost and End Up in Unexpected Places: Survey

When online searches fail, more than half conclude "it’s there, but I can't find it".  Many U.S. professionals do not get the results they are looking for and are forced to abandon their efforts when they use popular Internet search engines for work-related research, according to a survey of more than 1,000 professionals, commissioned by Convera Corp. (CNVR).

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Q3 Search Trends: Conversion, Clicks & Costs Up

Q3 2006
Search Trends

Advertisers bid aggressively on more expensive keywords in Q3 as pre-holiday positioning began a bit earlier this year, according to the Q3 Search Trend Report, an analysis of the Performics 50 Index released quarterly by Performics, a division of DoubleClick

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Offline Conversion Benefits of Local Search: 68% Contact by Phone after Online Search

Search engines have become an increasingly important part of the online experience of American internet users. As consumers find online search more convenient than traditional yellow pages to find local services, local search is experiencing strong growth. 

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