Blogentrepreneurship, Blog Metrics, and Blogosphere by the Numbers

Blogentrepreneurship is the next stage of Blog 2.0: 
Om Malik  to leave his full time editor position at Business 2.0 in order to focus on GigaOM; TechCrunch has just celebrated 1 year of blogging; paidContent.org is getting paid well as one of the pioneers to monetize blogs. Here is a the latest Alex rankings of these three individual championed blogs, riding on the Web 2.0/Media 2.0 wave. TechCrunch clearly has an edge for now, but  GigaOm could be catching up ... 

 

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8% of internet users create or work on an online journal or blog

48 million

The number of Americans overall (35% of internet users in the U.S.) who have posted online content that fall into one of the categories - online journal, blog, own web page, or share something online like videos, photos, artwork, or stories, according to Pew Internet & American Life Project Report.

About 8% of Americans create or work on their own online journal or Blog.

Bloglines is the second most popular Blog search engine

Bloglines runs the blogosphere's second most popular search engine, although it lags far behind the segment leader, Technorati. In April, Technorati drew 4.5 million U.S. visitors compared to 160,000 visitors for bloglines, according to comScore Media Metrix.

Today, Ask.com rolls out new search tools to for Blogs. With its upgrade, Ask.com said its index will span more than 1.5 billion blog posts. Technorati says its index includes 2.5 billion links from 42 million Web sites.

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The Reality TV of the Internet - Social Networking Sites Attract 69 Million Users

Nielsen//NetRatings announced that April’s top 10 social networking sites collectively grew 47 percent year over year, increasing from an unduplicated unique audience of 46.8 million last year to 68.8 million in April 2006, reaching 45 percent of active Web users.

MySpace had 38.4 million unique visitors and a remarkable year-to-year growth rate of 367%. Blogger at No. 2, garnered 18.5 million unique visitors and grew 80% yoy, followed by Classmates Online with 12.9 million unique visitors and a 10% yoy increase. YouTube was in fourth place with 12.5 million unique visitors.

“Social networking sites are the reality television of the Internet,” said Jon Gibs, senior director of media, Nielsen//NetRatings.

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